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the smiler

Alton Towers has begun offering preview rides on its new roller coaster, The Smiler, to members of the media ahead of its official debut on May 23, 2013.

The Smiler's circuit packs in a record-breaking 14 inversions, as well as a host of special effects designed to confuse and disorientate riders. Much of the ride experience can be seen in the point-of-view video below, which features DJs Dino and Pete from Capital FM East Midlands.

Spoiler warning: the video and accompanying text below gives away many of The Smiler's secrets:

Among the effects utilised by The Smiler are giant syringes that narrowly miss riders, dry ice "fog" and spinning wheels. According to legendary ride designer John Wardley, these are designed to "marmalise" riders.

The Smiler, which had previously been known by its codename of "SW7", is being installed at a cost of some £18 million. Its circuit will feature two lift hills and will be located alongside the existing Oblivion roller coaster in the X-Sector area.

If you're planning a visit to ride The Smiler, check out our Alton Towers deals pages for all the latest special offers and discounts.

For more details of Alton Towers' new addition for 2013, see Theme Park Tourist's detailed breakdown of The Smiler plans.

You can keep up to date with the latest confirmed and rumored opening dates for new attractions through Theme Park Tourist's "New Attraction Watch" section, and by signing up for our weekly newsletter.

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