Pleasurewood Hills entrance

Pleasurewood Hills is reportedly planning to install five new attractions for the 2012 season, as the park prepares to unveil its new-look brand.

The East Anglian Daily Times reports that The Jolly Roger, a new drop tower ride, will be just one of the new additions at Pleasurewood Hills. The park's new owners are planning to invest £3.5 million in new attractions over the next three years, and will unveil a new logo and website during the coming months.

At 196-feet-tall, The Jolly Roger drop tower was intended to become the tallest ride at Pleasurewood Hills. However, the original model that the park planned to install is currently unavailable, so a smaller, temporary version will be installed in its place ahead of the start of the 2012 season on March 31.

The nature of the other four new attractions remains a mystery, although they are not expected to be major additions. The park's owners, HIG Capital France, have previously pledged to spend some of the planned capital outlay on improving facilities such as restaurants.


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