Germany's Europa Park has revealed that it attracted record numbers of visitors during the summer 2011 season, with more than 4 million guests flocking to the park.
Travel Daily News reports that September and October were two of the most successful months in the park's history. Europa Park, which is owned by ride manufacturer Mack, has credited its strong performance to the number of repeat visitors that it has been able to attract.
Managing partner Roland Mack said of the figures: "More and more people visit the park several times per season. More than 85% of our visitors are repeaters. This is the best acknowledgment for our concept."
Europa Park also revealed that the occupancy rate of its four hotels rose to more than 95%. A fifth hotel, Bell Rock, will open in July 2012. It will host around 1,000 beds, with the park claiming that it has already receiving bookings for 10,000 beds for next season.
As it attempts to continue its momentum, Europa Park will install two new attractions during the coming months. The first, The Secret of Balthasar Castle, will open on November 26, 2011. A 4-D movie starering the park's mascot Euromaus, its plot will centre around an "adventurous treasure hunt" through the Balthasar Castle's catacombs.
In 2012, the park will open a major new wooden roller coaster, known currently as Mythos. It will stand at 115 feet tall and hit a top speed of 62 miles per hour during its 3444 feet long circuit. Full details of the ride can be found in Theme Park Tourist's in-depth preview of Mythos.
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