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Hard Rock Park to re-open in May?

The new owners of Hard Rock Park in Myrtle Beach, California say it could reopen in May.

There's good news for annual passholders from 2008, with the owners pledging that 2008 passes will be valid for 2009, at no extra cost. Single day ticket prices will also be slashed, from $50 to between $35 and $40.

The music-themed park famously went bust and closed its gates in September last year, just five months after opening. It has since been bought by FPI MB Entertainment for just $25 million, having cost a reported $400 million to build. The group has pledged to spend $15 million to get the park ready to re-open.

No announcements have been made currently on whether or not the park will retain its current Hard Rock theming, with negotiations said to be ongoing. Should the negotiations be unsuccessful, FPI will be obliged to destroy all existing Hard Rock Park merchandise.

The park opened in April 2008, with ambitious plans to attract 3 million visitors a season. Visitor numbers fell well short of this target and the park was forced to file for Chapter 11 bankruptcy protection. For a full discussion of the park's extraordinary history, see this report on the rise and fall of Hard Rock Park from Myrtle Beach's The Sun News.


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