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The Big Debate: Will there ever be a Universal Studios theme park in Western Europe?

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In this week's poll, we ask if you think there is still scope for a Universal Studios theme park to be built in Western Europe?

With news this week that Universal is opening a version of the hugely popular Wizarding World of Harry Potter at Universal Studios Japan, it's clear that the company is still focused on expanding and developing. Universal Studios Singapore opened as recently as 2010, plans are in the works for an indoor theme park in Russia, and Potter-themed expansions are on the way at Universal Studios Hollywood and Universal Studios Florida.

But is Universal missing a trick in Western Europe? There's no doubt that there is a massive theme park market in the region, but the company has consistently overlooked it as a source of revenue growth in recent years - even going so far as to exit its Port Aventura joint venture in 2004. Granted, there's already significant competition from other parks (including Disneyland Paris), but Universal has proven that its brand is big enough to effectively compete with anyone.

Is the weather to blame? This is one aspect which may have detered Universal's bosses from re-entering the European market, but Disneyland Paris has proven that year-round operation is possible, even in drizzly Paris.

Could it be a fear that a European Universal Studios would negatively hit attendance at the Universal Orlando Resort? Certainly, travelling a short distance across Europe may prove more appealing to the hordes of tourists that jet across the Atlantic to Florida each year, but Disney has effectively maintained interest in both its Paris and Florida resorts.

And now, of course, there's the seemingly neverending series of financial problems that threaten to drag Western Europe's economies even deeper into economic hardship. Has any hope for European theme park fans of seeing a Universal theme park gone for good, dooming them to cast envious glances at fast-growing nations in Asia and South America instead?

Vote now!

So, will there ever be a Universal Studios park in Western Europe? Let us know what you think by voting in our poll below.

Will there ever be a Universal Studios theme park in Western Europe?

Share your thoughts

Thanks for voting in Theme Park Tourist's Big Debate. Why not let us know why you voted as you did using the comments section below?


There are 8 comments.

No, I don't think Universal will enter the theme park market in Western Europe especially with Paramount already beating them to it in Murcia. Universal's pull out of Port Aventura just shows that they are more interested in exsisting markets and developments. If they were going to invest in the region then I feel that they would have done this by now rather than go for the South East Asia market which if the Korea park is green lit they have done whole heartedly. With Parks like Disneyland Resort Paris, MovieWorld in Germany and Caneva Movie World in Italy they probably feel the market is already saturated???!!!

Yes, I do think Both MGM Stands For Metro-Goldwyn-Mayer and Universal are going to enter the theme park market in Western Europe Such As in France Such As in Meaux First, especially with Paramount already beating them to it in Murcia. Universal's pull out of Port Aventura just shows that they are more interested in exsisting markets and developments. If they were going to invest in the region then I feel that they would have done this by now rather than go for the South East Asia market which if the Korea park is green lit they have done whole heartedly. With Parks like Disneyland Resort Paris, MovieWorld in Germany and Caneva Movie World in Italy they probably feel the market is already saturated???!!!

As a Brit, it costs about the same for me to "do" Disney Paris for five days as it is to do either Disney or Universal in Orlando for a WEEK! I have done it and the the sums ALWAYS favour the USA. OK if you live closer than I do to Dover, it could work out a better deal, but by the time I get to Dover/Paris/Disney I can get to Orlando and have almost guaranteed pleasent weather and the added bonus of not being in France.

My point is, Universal would have to work extreamly hard to reduce the European price point so low to make it visitable that it would be very hard to be financially viable. Disney Paris isn't going away anytime soon, but thier revenue is down and visitor numbers down, why would Universal move to a deminishing market when numbers are improving everywhere else?

Sorry, ain't gonna happen anytime soon, or in my lifetime.

I would love for universal to come to Europe. Have been to Orlando 3-times now (well 3rd time will be next week!!) and also been to Disneyland Paris.

The major UK parks of Alton Towers and Thorpe Park are doing extremely well, but Disneyland Paris is not... The reasons being it is too small, is horrible and dirty and in Paris... (The staff are also arrogant which I am sure Walt would be ashamed of)

Universal Spain or Italy would ensure the weather, or maybe go for Greece and sort out their economy!! Again like has been said before - it has to be cost effective for the customer...

I hope so, but I don't think it's gonna happen. There are already a lot of theme parks in (western)Europe. Like Disneyland Resort Paris, Europa-park and the Efteling and their are not really far from each other. With Germany having 23 theme parks, France 25 and the Netherlands 15.

I've been to Florida 2 times and tbh it's really expensive and mainstream, I do wish it came to Europe as it will bring ,re money to the company and the weather is great in the med.

I'm British and the theme parks in Britain are great, and in Spain there would be better if so universal is best to fit a park there!

In Paris we have Disneyland and in Baden ( Southwest Germany ) we have Europapark Rust! Therefore it's not a good idea for another Park of Attractions within 300 miles of distance eachother.

BUT OUR MARKETING COMPANIE made in baden / GERMANY offers a very large terrain between Black Forest and Upper - RHINE ( California of Germany - nearby France and Switzerland ) for the one and only UNIVERSAL STUDIOS E U R O P E made in baden(TM)- Germany/Europe.

Please contact me.

Dieter Kersten
BadenMarketing GmbH
made in baden
Mozartstrasse 9
76437 Rastatt / Germnay

www.madeinbaden.de
dieter.kersten@madeinbaden.de

Universal Orlando is my favourite theme park and I hope to god it would open in Europe. Why not try Portugal for the good weather, I don't believe they have any parks that could compare and it would be a welcome boost to there economy plus the people there are good with tourists. No where in Northern Ireland or the Republic of Ireland has a park anywhere near as good as universal, to try and get ok weather go as far south as possible, around cork maybe.

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