Cedar Point has announced that adult admission prices will increase by $1 for the 2010 season.
The price rise means that an adult single-day ticket will now cost $46. Prices for children and seniors will remain unchanged at $20, standard season passes will increase by $2 to $112, and platinum season passes will stay at $160.
Cedar Point is investing $10.5 million in new water ride Shoot the Rapids, which will open next season. Ordinarily, a theme park might expect to raise prices by more than just a single dollar when installing a major new ride, but the struggling economy and flagging attendances have limited the park's scope for a larger price increase.
The Toledo Blade quotes Cedar Point spokesman Robin Innes as saying "This past summer was very challenging. We're expecting it to be the same next year. I'd be surprised especially if anyone was raising prices much in the Midwest region."
Parent company Cedar Fair suffered a 6% decrease in attendances during the 2009 season compared to 2008. In total, 1.4 million fewer visitors passed through the gates of its 11 parks and 7 water parks, which include Knott's Berry Farm, Kings Island, Carowinds and Kings Dominion.
Shoot the Rapids will feature an 85-foot, 45 degree first drop through water rapids and rock work. Guests will ride aboard 10-person "boats", with the ride running 2,100 feet and last 3 minutes. It is set to open at the start of the park's 2010 season.