SeaWorld San Diego is to follow in the footsteps of Universal's parks and allow guests to skip queues - for a price.
Guests buying a Quick Queue pass will be entitled to express boarding on Wild Arctic, Shipwreck Rapids and Journey to Atlantis. The pass can only be used once per attraction, although guests can queue jump twice on one attraction of their choice. Pricing for the pass has not yet been revealed but will vary seasonally. A limited number of passes will be available on any given day.
Free line-jumping programs such as Disney's Fastpass have proved extremely popular, but those available at a price (such as Universal's Express Plus) have often divided guest opinion due to the creation of an "upper-class" of guests. The perception that parks are exploiting their own ride's limited loading capacities to generate extra revenues from guests has also been a problem. Others feel that an extra few dollars is a small price to pay for the time-saving the schemes can achieve.
What do you think of paid-for "queue jump" schemes such as those introduced by SeaWorld, Universal and Alton Towers? Let us know in the comments section below.