6. Quality, quality, quality
Waning quality has been one of the biggest laments of Disney fans—again, Disney isn’t going down the tubes, but veteran guests have noticed areas where the edges have frayed in some experiences.
This is more of a philosophical shift, but it could have noticeable effects. A push for increased excellence in quality in dining, attractions, entertainment, guest service, and overall offerings could go a long way to win back frustrated fans and remind guests why Disney is so different from any other theme park. With Disney, it’s not just about the quantity of experiences but a rich quality that you experience from the moment you walk in the gates all the way to the “kiss goodnight.”
When you increase quality, you increase value overall. It’s understandable Disney has had to cut back on some experiences to meet the bottom line. The season is shifting however, and we do hope to see a strong push in the coming year for Disney to reclaim their reputation for total excellence in every aspect of guest experience. Small improvements like improving quality at languishing dining establishments and ensuring stand-by line lengths are accurate (a major issue right now--we encountered three lines our last trip that took 2-3x longer than posted due to over-saturation of Genie+ users) can make a big difference. Despite some areas that still need substantial work, we remain optimistic for what the future could hold if Disney makes the right steps to reclaim guest loyalty.
How do you think Disney could improve the value of a Walt Disney World ticket? Let us know in the comments or on Facebook! Thanks for reading!
Comments
It's interesting to compare articles on this site. :)
This article says:
"There’s no question that difficult budgeting decisions have needed to be made to maintain the integrity of the core Disney parks experience."
But in another article, Brian says:
"[Bob Iger and Bob Chapek] between them, those two men earned a combined $82 million in total compensation for one year’s work".
You know what would be a good budgeting decision? Not charging customers $15 a day for a service that used to be free while at the same time, giving $82 million to the CEO's!
I can understand a company cutting expenses, and maybe I can understand giving some of that money back to shareholder, but it's almost gross to charge guests more money and then giving that money to the CEO's.
But I agree that there are a lot of things Disney World could do at a low cost or free to add "magic". Like you said, empowering cast members to give out stickers or pixie dust doesn't cost the company anything... so why not do it?
And how much does it really cost Disney to make magic bands? Not to sound cynical, but don't they have the same buying power as Wal-Mart and can't they get the band for $1.00 each? If a family is paying $5,000 for a week-long vacation, Disney World can give them some magic bands for free.
There is no value in visiting Disney park due to the large crowds. Long wait times for rides and food. A family can only do about 2 to 3 rides in one day because of the over crowding. . And its a super hot spot for covid. Trust me we know! There is no magic in Disney. So many have said it and complained. you