Video: Disney launches new TV trailer for Cars Land ahead of opening day
Submitted by Nick Sim on Tuesday, June 12, 2012 08:04
Disney has released a new TV trailer for Cars Land, ahead of the official opening day of the new area at Disney California Adventure.
The trailer, embedded below, users computer-generated imagery to place characters from Pixar's Cars movies into the real-world theme park land. Characters including Lightning McQueen, Mater, , Fillmoro, Flo, Ramone and Luigi can be seen enjoying the area's attractions. The advertisement is designed to attract guests to Disneyland's sister park following Cars Land's debut on June 15, 2012.
In the latest of a series of behind-the-scenes videos looking at the creation of Cars Land, Disney has also released footage showing how the audio track for the $200 million Radiator Springs Racers attraction was created. It features Disney Imagineer Joe Herrington, who designed and edited the sound effects that are played on-board the ride's vehicles as they race around the circuit.
Headlined by Radiator Springs Racers, Cars Land is also home to two other attractions: Luigi's Flying Tires and Mater's Junkyard Jamboree. Along with a number of shops and restaurants, these are an accessible from a recreation of Route 66 that runs through the fictional town of Radiator Springs.
You can find full details of the Pixar-inspired expansion to Disney California Adventure in our in-depth Cars Land preview.
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